The most valued brands in Finland have again been listed by the biggest Finnish commerce newspaper Kauppalehti and market research company Taloustutkimus. 2021 ranking saw plant-based foods brands listed for the first time. We are thrilled to announce that on our domestic markets Beanit® is the #1 brand in all key metrics: the most valued and recommendable plant-based brand with the highest consumer satisfaction.
Beanit® scored particularly high in consumer recommendations, confirming Beanit® Fava Bean products deliver on their promise and satisfy consumers’ needs. The data also confirms that first time buyers of Beanit® quickly become frequent buyers.
Product Manager Petteri Toivonen comments:
‘Being the most valued brand within the category is naturally great news, but what really delights us is our fit with the consumers’ needs and expectations.
This proof is valuable in convincing our clients in the food service sector that relying on our fava bean products will be in line with the preferences of their end consumers.’